Bulgarian food processing company Bella Bulgaria has acquired the multinational food producer and supplier Marathon Foods Ltd in a deal of €6.1 M. As a result of the deal, Bella plans to gain active presence in the Western European Markets and to expand company’s network of partners by including well-known brands to its portfolio.
Bella Bulgaria is the largest food producer in Bulgaria and is one of the leaders in the food sector in South-eastern Europe. Company’s portfolio consists of more than 200 products of high-quality and healthy foods. Bella operates nine factories with a combined output of 350 tonnes of food per day, three of which are meat processing plants. Company’s production includes sausages, pasta, pastry products, margarine, potato puree and more. Bella’s net income for 2017 was €105 M (10.05% growth versus 2016), and profit after tax – €8.3 M (9.76% decline).
Marathon Foods Ltd is a Hungarian-based manufacturer and wholesaler of a diverse range of high quality fast frozen foods. Company’s food production includes party and snack products, spring rolls with different filings, strudels, and other desserts, as well as meat and fish products. Marathon Foods supplies international retail chains and fast food restaurants including McDonald’s, BurgerKing, Aldi, FamilyFrost, O’Cool, Tesco, and Metro. The company delivers to 14 European countries and reports net sales of nearly €2.5 M.