Link Mobility Group ASA, a fast-growing and one of the leading providers of business-to-consumer wireless telecommunication services (i.e. mobile messaging, solutions and mobile data intelligence), completed its acquisition of Voicecom AD upon a successful due diligence for a total of € 3.828 M (BGN 7.488 M) on a cash- and debt-free basis. With EBITDA of €0.638 M, the deal implies 6x EV/EBITDA multiple.
A.E. Hustad, CEO of Link Mobility, is optimistic about the outlook of the Bulgarian messaging market and said that he sees the good potential and ongoing economic development.
Voicecom AD is the leading mobile messaging provider with 40% share in the Bulgarian market and more than 200 large and medium-sized clients. The Company provides value-added mobile services, multichannel access, ticking system and other advanced mobile solutions. Through the acquisition, Voicecom expects to strengthen its competitive advantage by offering customers more messaging products, options, flexibility and superior customer support.